Swarovski perfumes and colognes Swarovski is famous around the world for its beautiful cut crystal creations and luxurious jewelry embellishments. Founded in 1895, the company was established by financiers Armand Kosman and Franz Weis to utilize a patented crystal-cutting process developed by talented glass-cutter Daniel Swarovski (born Daniel Swartz). After locating a suitable factory site with access to hydroelectricity in Wattens, Tyrol (Austria), the Swarovski brand has been adding beauty and joy to the world for more than a century, with their stunning sparkling crystal creations. The Swarovski company offerings have expanded over time to include not just luxurious crystal home goods and jewelry, but precision tools and road safety products as well. Swarovski crystals have been a popular choice for beautifully-embellished perfume bottles over the years. The first perfume bearing the brand name Swarovski, called "Aura," was introduced in 2012.